A ship’s launch doesn’t always correlate with its maiden voyage. Still, it’s momentous enough an occasion to smash a bottle of champagne on its bow as a kind of christening. And given that I’m currently living in an east London neighborhood called “Bow,” it seems oddly fortuitous that I can finally, at long last, show Prismatext to the world. I don’t have any champagne, but maybe a bottle of whiskey will do.